The Future of ‘Moon’ Coins

Ed Ludbrook - Future of Crypto
5 min readNov 21, 2023

For years, the crypto-dudes have crowed about some new coin ‘going to the moon’! This means that the coin’s price is going to explode exponentially making those coin owners a fortune.

Thus ‘Moon’ Coins are those yet ‘undiscovered’ crypto-coins that the owners hope will boom by 100X [100 times growth in price]. They are also called 100X Coins for obvious reasons.

Lets be clear, hundreds of moon coins have existed making countless amateur speculators outrageous returns. It is not some fake Eldorado. Its real and many people have turned $10,000 in $1,000,000. Life changing money for the average person.

Obviously [and pay attention] for every Mooncoin, there have been numerous failure and price collapses where people have lost all their money.

Today, investing in MoonCoins is the most lucrative speculation on the planet. Also after two crypto-growth cycles, we have learn some lessons which I will explain to you [in my poor english] here. Key points are:

  1. Moon Coins are not Shitcoins
  2. Connected Coins rock
  3. Moon Coins will need ‘analyst-ready’ intrinsic demand
  4. The sector timing is everything
  5. The past is never the future
  6. Buy big early

Moon Coin are not Shitcoins.

Now there is a difference between Moon Coins and Shitcoins. Moon coins are superstars waiting for their time in the spotlight and Shitcoins are…well… shit. [Incidentally Shits coins are actually the commonly used industry term — emoji poo with eyes]

‘Shitcoins’ have no credible underlying demand to justify issuance s. Shitcoins are either:

  1. An investment scam where capital is raised for a project yet there is no credible demand for the coin to justify its creation. There are many coins issued from credible projects that could never justify issuance and thus are really scams.
  2. An investment scam where the coins is created for a pump-dump scheme or rug-pull. Pump-dump means the coin is issued, the price is pumped and as soon as massive join the hype to scheme creators sell out, causing the new people to lose. Rug-pull means coins are sold on ICO then money stolen. There have been 1000s of pump-dump and rull-pulls.

To me a Moon Coins are not Shitcoins. Moon Coins have a credible demand use case/s to power the usage of the coin. They are just waiting for their sectors time.

Connected Coins rock

Occassionally a coin will launch and become an instant $bn coin. The reason is simply that the people behind the coin are very connected in the crypto world so they attract massive support at the launch. The only winners are the ‘insiders’ behind the coin launch. These coins are a death-trap to average speculators.

Moon Coins will need ‘analyst-ready’ intrinsic demand

As I said before MoonCoins need underlying intrinsic demand for the coin. This means that the expected demand for the currency by the underlying project is credible. So to justify a $1bn valuation, they must prove why there needs to $bn worth of the currency issued.

In the past, the only people talking about this demand were very amateur Youtubers and Twitter-heads, most of whom were very biased as they owned the coin or were being paid to promote it [They are all for sale].

In the last two crypto-booms [2017, 2021], the commentators were the experts. My view is that because the Institutions have entered the industry then so will the professional financial analysts. People will see thru the ‘commentator-BS’ and challenge claimed values.

Prediction — Most moon coins in the next boom will have to convince ‘analysts’ of the intrinsic demand driving future demand.

KEY POINT — The sector timing is everything

All of the crypto-asset world is split in to ‘sectors’ or ‘categories’. There is the ‘Payment Coin’ sector with coins like Bitcoin, Litecoin that are to be used as a payment currency, like money. There is the ‘Exchange’ coin like Cronos, for currency to be used on the Crypto.com exchange.

Each Four Year Crypto Cycle, certain sectors boomed. In the last 2019–2022 cycle, the hot sector was ‘Web3 Infrastructure’. Coins based on projects to build the foundational infrastructure for the Web3/Blockchain/DeFi revolution.

Infrastructure coins were ‘General Blockchains’ like Ethereum, Cardano or Solana. ‘Connection tech’ like Chainlink and Polkadot.

These coins were ignored until the bullrun started. Cardano had collapsed by 98% to 2c in 2020, only to reach nearly $3, 12 months later. It was their sector’s time to ‘Go To The Moon’!

Other sectors were ignored. Prices rose in the boom as all market rise yet they never got the attention to ‘go to the moon’.

The past is never the future

Understanding why and when markets boom will help you understand the next key point that past does not equal the future. That is, just because it boomed last time, does not mean it will boom next cycle. In fact it never works like this.

  1. Bitcoin always leads the boom.

2. The major coins, with major ecosystems and market support, then follow. There was only Ethereum, Litecoin and Ripple last boom. They grew 3-10X. Money flows out of the small coins to buy big coins.

3. Then once the major coins have established that the market is going to rally, eyes turn to find the Moon Coins. The smart people, last time, had already scooped up Solana, Cardano, Chainlink and many other ‘Moon Coins’. Solana grew 300X. Cardano grew 80X.

The next 2023–2026 cycle should grow the same steps yet the Moon Coins will be different.

  1. Bitcoin must break first [unusually, it looks like it has broken 12 month early]. Ethereum moves with yet behind Bitcoin. Growth potential is 3–10X.

2. Solana, Chainlink and 20 others are now ‘major coins’. They grow next as some already are. They will not 100X, more like 3–10X.

3. The Moon Coins are unlikely to be Web3 Infrastructure. They are more likely to be ‘Application’ Coins. Coins sitting on the Web3Instructure to solve client problems in areas like finance, gaming or media. Some coins will grow by 20X, others by 50X, a few by 100 or 500X.

The biggest mistake buying Moon Coins is worrying that the price may have dropped alot and it looks ignored. XRP had dropped by 97%, Cardano by 98%, Stellar by 96%. Coin owners were angry at drops yet they just had to think big and hold.

LAST ADVICE — Buy big early

This next cycle will likely be the last cycle with Moon Coins as the market is maturing. If the explanation here makes sense, then do not delay your buying.

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Ed Ludbrook - Future of Crypto

I am Financial Futurist, Educator & Entrepreneur. Multi-million selling author in 20 languages. The Future of Crypto book coming.